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Audi at the IAA

An explosion of new products
Audi is presenting a host of new products and technologies at the IAA. The focal point is the new A4 range and the close-to-production Audi e-tron quattro concept study. The company is also providing insights into four focus topics – Audi Sport, quattro, Audi Technologies and Audi ultra – and is showing the full bandwidth of its drive concepts.

All data and information as of 09/2015

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All the info, all the details

The Audi e-tron quattro concept
The electric-drive SUV from Audi makes a statement on the future of electromobility – it is sporty, efficient and an everyday driver.

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The key facts

The Audi e-tron quattro concept
A design with a cd figure of 0.25 and a powerful e tron quattro drive with an output of up to 370 kW – the Audi concept study electrifies the IAA.

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The innovations

The Audi e-tron quattro concept
From A for “aerodynamics” to Z for “zFAS” – the sporty SUV is packed with groundbreaking innovations and technologies.

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“Vorsprung durch Technik” is far more than adding up every single technical development. We aim at creating automotive innovation – in all strategic areas of technology that offer a tangible value-add to our customers. Individual, sporty and emotive premium mobility that is both efficient and sustainable – that’s Audi.

Prof. Dr. Ulrich Hackenberg,
Member of the Board of Management of AUDI AG for Technical Development
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Audi A4 and A4 Avant

The new benchmark in the segment
The new Audi A4 and A4 Avant set the bar a good deal higher in their class – they are now more powerful, more efficient and more intelligent.

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“The heart of Audi beats in the Audi A4. For decades, this top-seller has combined our brand’s most important technologies and innovations.”

Prof. Rupert Stadler,
Chairman of the Board of Management of AUDI AG
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Audi S4 and S4 Avant

At the top of their class
260 kW (354 hp), 0 to 100 km/h in 4.7 seconds – the new Audi S4 and S4 Avant are on pole position with concentrated performance and high efficiency.

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Audi S8 plus

Refined luxury sedan
The new S8 plus is the sporty top model in the A8 lineup - with 445 kW (605 hp) of power and a top speed of up to 305 km/h.

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Audi SQ5 TDI plus

SUV with sports car character
Even more performance and driving fun, even more equipment – Audi presents its mid-size SUV with 250 kW (340 hp), sports differential and 21-inch wheels.

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Audi Experience Space at the IAA

With all senses
At the Frankfurt International Motor Show (IAA), an Audi multimedia experience space invites visitors to explore the company’s focal topics with all their senses.

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Live from the IAA

News, images and videos
Photos and Videos of the Volkswagen Group Night and the press conference of the AUDI AG at the IAA 2015.

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Audi Q7 e-tron 3.0 TDI quattro

The best of both worlds
The powerful Audi Q7 e-tron 3.0 TDI quattro can run on electricity for up to 56 kilometers. Together with the diesel engine, this gives a total range of 1,410 kilometers.

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Matrix OLED Technology

The next step in lighting technology
Audi’s new Matrix OLED lights deliver illumination of a previously unheard-of homogeneity. And they present a whole new freedom of design.

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Piloted Driving

Driverless at racing speed
Piloted driving is racing toward production maturity at Audi. The RS 7 piloted driving concept demonstrated the technology’s potential on the track in Sonoma, California.

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